Content for your digital strategy.
I can help you
01
Come up with topics and formats based on your key objectives
02
Conduct creative content research
03
Develop original content for your audience
Content formats
Blog posts
A solid blog helps SEO, gives customers a reason to come back to your website, and is the perfect channel for distributing your existing content.
Whitepapers
Establish your brand as a thought leader with an educative long form content. Offer trend insights and/or best practices, and build your mailing list!
Infographics
Draw your audience's attention with a visually compelling infographic. I can create one using InDesign and Illustrator, and tools like Venngage.
Web copy
Help users understand your brand and services. For your web apps and website, I can create copy with user experience in mind.
Webinar decks
Generate leads by hosting an online seminar. I can build webinar slide decks with speaker notes for your presenter.
Social media
Looking to drive engagement on social? I can source the latest articles online and create social media posts for your various channels.
Sample works
What people say
Catherine is wonderful to work with and has consistently excelled at creating outstanding content that was praised by our clients at 9thCO. Apart from her technical skills as a writer who can take on topics from various industries, she is highly self-motivated, reliable and a true team player. I enjoyed working together on projects with her a lot, both from a workflow perspective as well as on an interpersonal level.
Marvin Jobs, Senior Vice President - Digital
About
Catherine
Content Strategist & UX Writer
I believe in the power of creating great content. Content that sparks curiosity and interest, and humanizes your brand. From working for different clients throughout my career, I have experience in creating quality content for a wide range of industries, including self-help, recruitment, technology, and digital marketing.